About the Online Workshop

6 Step Process to Create and Deliver a Compelling Pitch

  • Advance Preparation

    The first step is to consider what makes a good outcome. Think about the next step in moving the process towards reaching a win-win agreement. The next step is to consider the 3 key questions your audience will want answered - this forces to really question if you Know your Audience.

  • Shape your Message

    A format for a Sales pitch is provided in module 1. In module 2, the focus switches to Investment. The 4 point formula of Problem, Solution, Market and Business from 'The Startup Pitch: A Proven Formula to Win Funding' by Chris Lipp is discussed along with his 4 Elements of Influence.

  • Pitch Delivery & Evaluation

    Pitching is a skill - one that can be developed and improved. Practice is critical. Module 3 provides guidance on pitch delivery in two circumstances, when you are allowed to use slides, and secondly when you have to present without visual aids.

Delivered by

Business Strategy & Pitching Specialist

Donnchadh Hughes

Business Advisor, Mentor & Trainer

Donncha has over 10 years direct consultancy experience working with startups and microenterprise in Ireland. He is an expert in Business Model Canvas, Marketing, Self Employment in Ireland, Financial Projections and Business Plan and Tender Preparation.

Course curriculum

    1. Before we begin...

    2. Programme Introduction - Message from the Instructor

    1. Module 1 - Steps 1 & 2 'Know Your Audience'

    2. Module 2 - Step 3 & 4 'Crafting your Message'

    3. Module 3 - Step 5 & 6 'Pitch Delivery'

    4. Test your learning / consider a few questions

    1. Some resources for you

    2. Before you go...

About this course

  • Free
  • 8 lessons
  • 0.5 hours of video content

A taster programme

Create an account to avail of 6 weeks free access to this programme

Introduction to Pitching - Sales & Investment

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Donncha Hughes, Business Advisor & Mentor

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Customer Reviews

Startups & Small Business

5 star rating

Watch before you start

Neil Dollochin

excellent advice on delivering a focused pitch (UK based startup)

excellent advice on delivering a focused pitch (UK based startup)

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5 star rating

Presentation improvement

Mary O'Connor

I believe Donncha's course will help me improve my presentations

I believe Donncha's course will help me improve my presentations

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5 star rating

Excellent Pitching course

Dan King

A short and very beneficial course. All content clear and easy to get a grasp of.

A short and very beneficial course. All content clear and easy to get a grasp of.

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4 star rating

Pitching is Very helpful course

Ruairi Fallon

Before taking this course I thought that I knew how to do a pitch. I was wrong! This course really opened up my mind to other aspects that need to be considered when doing a pitch. I found the course to be very helpful and in the future, I will de...

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Before taking this course I thought that I knew how to do a pitch. I was wrong! This course really opened up my mind to other aspects that need to be considered when doing a pitch. I found the course to be very helpful and in the future, I will definitely have a better approach to the preparation of my pitches. The course content was also presented in a very clear fashion and the website was user-friendly.

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5 star rating

Writing your Business Plan is an Excellent Course

Ailish Irvine

February 2020 -. As someone who has completed many online courses, I want to say how much I really enjoyed the course. This is a wonderful and practical overview of the whole process of writing a business plan. Very easy to understand and broken ...

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February 2020 -. As someone who has completed many online courses, I want to say how much I really enjoyed the course. This is a wonderful and practical overview of the whole process of writing a business plan. Very easy to understand and broken down in manageable modules. I would say that it teaches business planning and more. I'm now excited about doing the financial projections one, (Something I never thought I would say).

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